About

I am a dynamic marketing and communications professional with over five years of experience crafting strategic content, managing multi-channel campaigns, and executing successful outreach initiatives. With a diverse background across higher education, wellness, architecture, and real estate, I excel in creating impactful messaging that drives engagement, boosts visibility, and supports organizational growth.

Since 2018, I have been researching, writing, selecting appropriate images, and sharing my passion for Southern California’s regional architecture through my Instagram, Robbie Adobe, and recently launched a linked Substack newsletter to dive deeper into this subject.

I currently helm the Chapman University Advising team’s Instagram account, where I leverage my Canva and content creation skills to boost student engagement. At USC’s esteemed Department of Quantitative & Computational Biology, I increased application rates by 30% through my communication strategies. While at the University of Massachusetts Global, I am most proud of writing, editing, and establishing the Online Campus newsletter, which shared specific, university-centered information and announcements with current students. Additionally, I have taught creative writing to International Baccalaureate high school students in New York City and earned my MFA in Writing at Sarah Lawrence College.